Why us?

Here are a few reasons we think our website is unique.

We're newOur website was built from scratch to be the easiest to use and yet powerful tool to research the stock market. Our owner is a life long investor, so he wakes up every day thinking about how to make the website more useful.
All securitiesWe don't just focus on common stocks. We believe we have excellent information on securities that many websites barely cover, such as ADRs, exchange traded debt, preferred stocks, warrants and units.
No BSIsn't everyone tired of investing websites that promise to make you rich before the age of 40? Or that offer a "proven" investing program that will earn 20% per year? We never tell you how to invest - we want you to be educated so you can make your own well-informed decisions.
Focus on educationWe have a focus on education that is unlike any other stock market website. When you pull up a stock or exchange traded fund on our website, we try to give you all the key information about that stock or ETF that you need to understand it. We don't assume you that you know what we are talking about - we try to explain everything and/or give you links to educational articles that explain it.
No conflicts of interestWe are independently owned and thus aren't beholden to anyone on Wall Street.
Suitable for all levelsOur goal is to provide quality training classes and certification programs that are appropriate for everyone, whether you are a beginner to the stock market, or whether you are a full-time professional investor or financial advisor.
Open to feedbackInvesting is difficult. We don't pretend to know all the answers. We are open to feedback.


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